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June 24, 2021

Awards

From CASE platinum awards to Emmys, our work consistently wins some of the top recognitions for print and digital advertising and communications at local, regional, and national levels.

See our award-winning work:


2023

American Advertising Award Entries & Winners (formerly the ADDYs)

Celebrating the Class of 2022
Online/Interactive: Websites
21C—Microsites
LOCAL SILVER

Mic’d Up: Zeke the Wonderdog
Online/Interactive: Social Media
22A—Single Execution
LOCAL GOLD

Congratulations, Class of 2022
Online/Interactive: Social Media
22B—Campaign
LOCAL GOLD

Fall Welcome
Branded Content & Entertainment for Online Film, Video & Sound
36B—Single Entry-More Than :60 Seconds
LOCAL SILVER

What is an Isotope?
Branded Content & Entertainment for Online Film, Video & Sound
36B—Single Entry-More Than :60 Seconds
LOCAL GOLD
DISTRICT 6 GOLD

Opening the Doors to Discovery
Cross Platform: Integrated Campaigns
46—Integrated Branded Content Campaign-Local or Regional/National
LOCAL BRONZE

CASE Circle of Excellence/CASE District V

What is an Isotope?
Videos: News & Research
GOLD AWARD
Best of CASE District V Award

Celebrating the Spartan Class of 2022 (Wigglegrams)
Communications: Digital Campaigns (Student-Oriented)
GOLD AWARD
Best of CASE District V Award

Sights & Sounds at Michigan State University
Communications: Digital Campaigns (Alumni-Oriented)
SILVER AWARD
Best of CASE District V Award

Opening Doors to Discover—Facility for Rare Isotope Beams
Marketing: Marketing Initiatives (More Than 25 Staff)
Best of CASE District V Award

Welcome Back, Spartans
Videos: Student Audience (Short)
Best of CASE District V Award

What is an Isotope?
Communications: Storytelling
Best of CASE District V Award

Sniffing Out Cancer with Locust Brains
Writing: Research, Medicine & Science
Best of CASE District V Award

Central Michigan Public Relations Society of America (CMPRSA) PACE Awards

Calm, Reassuring and Transparent: Public Health Leaders Guide MSU’s Meningitis Crisis Response
Crisis Communications Campaign
FIRST PLACE PINNACLE AWARD

Opening the Doors to Discovery: Facility for Rare Isotope Beams
Integrated Communications Campaign
ACHIEVEMENT AWARD

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2022

American Advertising Award Entries & Winners (formerly the ADDYs)

Green (Sparty’s Version)
Online/Interactive: Social Media
24A—Social Media Single Execution
LOCAL BRONZE

Excellence for Impact Carousel
Online/Interactive: Social Media
24B—Social Media Campaign
LOCAL SILVER

Excellence for Impact
Film, Video & Sound: Television Advertising
35A—Single Spot—Up to 2:00
LOCAL SILVER

2021 Spartan Year in Review
Film, Video & Sound: Branded Content & Entertainment
39B—Single Entry—more than :60 seconds
LOCAL BRONZE

Excellence for Impact
Cross Platform: Integrated Campaigns
49—Integrated Branded Content Campaign—Local or Regional/National
LOCAL SILVER

Beal Seed: Back to the Future
Elements of Advertising: Visual
55D—Still Photography—Black & White/Color/Digitally Enhanced—Campaign
LOCAL GOLD

CASE Circle of Excellence/CASE District V

Unearthing a Scientific Mystery
Communications: Storytelling
SILVER
Best of CASE District V Award

Excellence for Impact
Videos: Commercials
BRONZE
Best of CASE District V Award

2021 Spartan Year in Review
Videos: Holiday/Year-end
BRONZE
Best of CASE District V Award

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2021

American Advertising Award Entries & Winners (formerly the ADDYs)

Spartan Gratitude
Online/Interactive: Social Media
32A – Single Execution
LOCAL SILVER

Together We Will
Cross Platform: Integrated Campaigns
62 – Integrated Branded Content Campaign—Local or Regional/National
LOCAL SILVER

Uncommon Will for Uncommon Times
Film, Video & Sound: Television Advertising –Regional/National
45A – Single Spot – Up to 2:00
LOCAL SILVER

All. Us.We!
Elements of Advertising: Visual
72B – Still Photography—Color, Single
LOCAL BRONZE

Celebrating the Class of 2020
Film, Video & Sound: Branded Content & Entertainment
51B – Single Entry – more than :60 seconds
LOCAL BRONZE

Extraordinary Power of ‘What If?’
Elements of Advertising: Visual
72D – Still Photography—Black & White/Color/Digitally Enhanced—Campaign
LOCAL BRONZE

Happy Holidays, Spartans!
Online/Interactive: Social Media
32B – Social Media Campaign
LOCAL BRONZE

CASE Circle of Excellence

Plant Science in a New Light
Writing: General News
BRONZE

Michigan Emmys

Uncommon Will for Uncommon Times
Technical Achievement

University Photographers Association of America

Beal dig 
Best research photo for May 2021

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2020

CASE Circle of Excellence

Spartan Good Will (holiday card)
Best Practices in Communications and Marketing
PLATINUM

You’re a Spartan!
Cross Platform: Integrated Campaigns—Online/Interactive Campaign
62. Integrated Branded Content Campaign—Local or Regional/National
LOCAL GOLD

CASE District V

You’re A Spartan!
Student Recruitment—Individual Publication
SILVER

Celebrating the Class of 2020
Video on a Shoestring
BRONZE

American Advertising Awards (formerly the ADDYs)

Happy Holidays
Film, Video & Sound: Branded Content & Entertainment
51a. Single Entry—:60 seconds or less
LOCAL SILVER

Heroes To Hives
Film, Video & Sound: Branded Content & Entertainment
51b. Single Entry—more than :60 seconds
LOCAL SILVER

I Am A Spartan Campaign
Film, Video & Sound: Branded Content & Entertainment
54. Branded Content & Entertainment Campaign
LOCAL SILVER

#SpartansWill Street Banners
Out-of-Home & Ambient Media: Site
27. Out-of-Home Campaign
LOCAL SILVER

You Are A Spartan
Film, Video & Sound: Branded Content & Entertainment
51b. Single Entry—more than :60 seconds
LOCAL SILVER

Happy Halloween
Online/Interactive: Advertising & Promotion
36. Email
LOCAL BRONZE

Spartan Death Detective
Online/Interactive: Websites
31c. Microsites
LOCAL BRONZE

Spartan Summer
Online/Interactive: Websites
31c. Microsites
LOCAL BRONZE

They’ve Got the Beat
Online/Interactive: Websites
31c. Microsites
LOCAL BRONZE

What Defines You As A Spartan?
Out-of-Home & Ambient Media: Ambient Media
20. Guerilla Marketing
LOCAL BRONZE

Telly Awards

“Heroes to Hives”
Social Video: Social Impact
GOLD

CMSE
Non-Broadcast: Information
SILVER

Happy Holidays Spartans
Branded Content: Branding
SILVER

Piotr Pasik: “I am a Spartan.”
Branded Content: Fitness, Health & Wellness
BRONZE

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2019

American Advertising Awards (formerly the ADDYs)

Game Changers video
Branded Content & Entertainment 
LOCAL GOLD

Land-Grant Roots video
Film, Video & Sound: Branded Content & Entertainment
LOCAL SILVER

Spartan Bucket List
Film, Video & Sound: Branded Content & Entertainment
LOCAL SILVER

Poo to Power animated video
Film & Video, Animation, Special Effects or Motion Graphics
LOCAL SILVER

Spartan Good Will holiday greeting project
Out-of-Home & Ambient Media: Guerrilla Marketing
LOCAL SILVER

Spartan Good Will holiday greeting project
Social Media Campaign
LOCAL SILVER

MSUToday Weekly Update
Advertising & Promotion
LOCAL BRONZE

MSUToday from the Editor: We Will
Blogs & Digital Publications
LOCAL BRONZE

CASE Circle of Excellence

Spartan Good Will
Strategic Communications—Multimedia Campaign
SILVER

CASE District V

Spartan Good Will (holiday card)
Platinum D. Best Practices in Communications and Marketing
DISTRICT FINALIST

Telly Awards

“Game Changers”
Branded Content: Social Responsibility
SILVER

The Power of Music and Cultural Exchange | MSU China Vocal Collaboration (Trailer)
Non-Broadcast: Entertainment
SILVER

“Spartan Bucket List”
Social Video: Media & Entertainment
SILVER

“MSU Gran Fondo: Moving Skin Cancer Research Forward”
Social Video: Health & Wellness
BRONZE

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2018

American Advertising Awards (formerly the ADDYs)

Michigan State University Viewbook
10A. Flat—Single Unit
LOCAL SILVER

The Will to Make a Difference
37C. Microsites
EXCELLENCE IN DIVERSITY

2017 Year in Review: MSU
58B. Single Entry—more than :60 seconds
LOCAL GOLD

Spartan Things
61. Branded Content & Entertainment Campaign
LOCAL GOLD

Victory for MSU
65. Music Video
LOCAL SILVER

The Great State Road Trip
75. Online/Interactive Campaign
LOCAL SILVER

2017 Holiday Greeting
82A. Illustration—Single
LOCAL SILVER

The Great State Road Trip
96. User Experience
LOCAL SILVER

CASE Circle of Excellence

"A Seat at the Table"
Excellence in Photography
PLATINUM

Case District V

"The Great State Road Trip (https://msu.edu/roadtrip/)"
Teresa Du Bois Exline Award for Best Practices in Communications and Marketing
SILVER

Emmy Awards

40th Annual National Academy of Television Arts and Sciences
MI Chapter Emmy Award
Arts & Entertainment category
“Victory for MSU"

Telly Awards

“Elephantiasis”
Online General: Social Issues
SILVER

“Victory for MSU”
Social Video: General-Arts & Entertainment
BRONZE

“MSU Turfgrass”
Social Video: General-Education & Discovery
BRONZE

“MSU-Year in Review”
Social Video: Craft-Motion Graphics / Design
BRONZE

“MSU Roadtrip: Highlights”
Branded Content: General Promotional
BRONZE

“MSU Roadtrip: Research and Extension”
Online: General Social Responsibility
BRONZE

“MSU-Spartan Things”
Social Video: General - Arts & Entertainment
BRONZE

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2017

American Advertising Awards (formerly the ADDYs)

How Will You Make Tomorrow Better? (Boards)
Out-of-Home & Ambient Media: Guerrilla Marketing
24A. Single Occurrence
LOCAL BRONZE

President’s Report: Tomorrow
Online/Interactive: Websites
37C. Microsites
LOCAL SILVER
DISTRICT 6 GOLD

A Seat at the Table
Online/Interactive: Branded Content & Entertainment
45. Branded Content & Entertainment for Online/Interactive
LOCAL BRONZE

What Makes a Spartan a Spartan?
Film, Video & Sound: Television Advertising—Regional/National
52A. Single Spot—Up to 2:00
LOCAL SILVER

Your Tomorrow
Film, Video & Sound: Online Film, Video and Sound Internet Commercial
55A. Single Spot—Any Length
LOCAL SILVER

2016 Holiday Greeting
Film, Video & Sound: Branded Content & Entertainment for Online
58B. Single Entry—More than :60 seconds
LOCAL BRONZE

Tomorrow Videos (Jain/Mona/Day/Kerfeld)
Film, Video & Sound: Branded Content & Entertainment for Online
61. Branded Content & Entertainment Campaign
LOCAL BRONZE

Student Entry: Batman v. Superman (Videos)
Online/Interactive: Social Media
S13B. Multiple Platforms (Campaign)
LOCAL SILVER

Case District V

2016 MSU President’s Report: The Will to Make a Difference
Best Annual Report
GOLD

Michigan State University Admissions Viewbook
Best Viewbook
GOLD

Michigan State University 2016 Holiday Greeting: What We’re Made of Makes a Difference
Best Video PSA or Commercial Spot
BRONZE

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2016

Case District V

2015 President’s Report: Tomorrow
No. 17: Best Web Site, Individual Page or Section
SILVER

Spartan Virtual Choir sings “Victory for MSU”
No. 6: Best Video Fundraising, Alumni Relations or Commercial Spots
BRONZE

Telly Awards

“2015 Year in Review”
Online Video: Video – Public Relations
BRONZE

“Spartan Virtual Choir”
Online Video: Branded Content & Entertainment – Viral
BRONZE

“Virtual Reality's Benefits for Autism”
Online Video: Video – Education
BRONZE

“Rwanda Rebirth”
Online Video: Video – Cultural
BRONZE

“Thank You for Empowering the Spartan Dream”
Online Video: Video – Public Relations
BRONZE

“Better Yields for Better Lives”
Online Video: Video – Documentary
BRONZE

MSU & “Batman v Superman”
Online Video: Branded Content & Entertainment – Viral
BRONZE

“MSU: Batman v Superman” trailers
PEOPLES CHOICE

UCDA

2015 President’s Report. Tomorrow
Category 45a: Website (entire site)
EXCELLENCE

Spartan Virtual Choir Sings “Victory for MSU”
Category 51: Video
EXCELLENCE

2015 Year in Review
Cateory 52: Animation and Motion Graphics
EXCELLENCE

Create Your Spartan Snowflake
Cateory 54: Other (digital)
EXCELLENCE

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2015

American Advertising Awards (formerly the ADDYs)

Who Will? Spartans Will. (airport ads)
Out-of-Home: Campaign
18. Out-of-home campaign
LOCAL BRONZE

Inside Out. President’s Report 2013 Website
Digital Advertising: Online Publication
38C. Annual report
LOCAL GOLD
DISTRICT SILVER

Who Will? Spartans Will. (:30 second spot for TV)
TV: TV Self-Promotion
47C. Regional/national single
LOCAL GOLD

MSU 360.24 Documentary: A Day in the Life of Spartans
Digital Advertising: Video
40D. Branded content, more than 60 seconds
LOCAL BRONZE

A Heavenly Remembrance
Elements of Advertising: Visual
74E. Color photography
LOCAL BRONZE

Case District V

Who Will? Spartans Will. Brand Package 
Platinum Category 2: Teresa Du Bois Exline Award for Best Practices in Communications and Marketing
GOLD

Michigan State University: Who Will? Spartans Will.  
Category 14: Best Video PSA or Commercial Spot (60 seconds or less)
SILVER

2014 President’s Report: Uncommonm Will
Category 21: Best Annual Report
GOLD

Spartan Selfie  
Category 33: Mobile Applications
SILVER

Golden Apple award university and college designers association

“Thank You”

Pixie Awards

“Thank You”
“Spartan Virtual Choir”
“Who Will? Spartans Will: Rwanda Rebirth”

UPAA Print Competition Awards

Science & Research, 2nd Place, Kurt Stepnitz
People & Portraits, 3rd Place, Kurt Stepnitz
Photo Essay, 3rd Place, Kurt Stepnitz

Telly Awards

“Who will? Spartans Will.”
SILVER

“MSU: Batman v Superman" trailers
PEOPLES CHOICE

UCDA

2014 President’s Report. Uncommon Will.
Category 46a: Website
EXCELLENCE

Thank you for Empowering the Spartan Dream
Category 52: Video
GOLD

Uncommon Will
Cateory 60: Digital
EXCELLENCE

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2014

American Advertising Awards (formerly the ADDYs)

Spartans Will. 360 President’s Report
Collateral Material: Annual Report
07-B Four-color
LOCAL GOLD
DISTRICT SILVER

Spartans Will. 360 President’s Report Website
Digital Advertising: Online Publication
38-C Annual Report
LOCAL GOLD

Spartans Will. 360 President’s Report
Elements of Advertising: Visual
74-G Photography Campaign
LOCAL GOLD
DISTRICT SILVER

Spartans Will. 360—Take the Journey
Digital Advertising: Video
40-B Internet Commercials
LOCAL GOLD
DISTRICT SILVER

The Beat Goes On Photo Essay
Digital Advertising: Micro Sites
35-C Services
LOCAL MERIT

Rose Cooper Will
Digital Advertising: Video
40-C Branded Content, 60 seconds or less
LOCAL SILVER

“Schooled”
Digital Advertising: Video
40-D Branded Content, more than 60 seconds
LOCAL BEST OF SHOW
LOCAL GOLD

Season’s Greetings from MSU
Elements of Advertising: Visual
74-H Animation or Special Effects
LOCAL GOLD

CASE District V

Premiere Screening of Inside Out: An In-depth Look at the Student Experience
Category 41: Best Event on a Shoestring
GOLD

CASE Circle of Excellence

MSU 2012 President’s Report: SPARTANS WILL. 360
Publications: Institutional Relations Publications
President’s Reports and Annual Reports (Print)
GOLD

Telly Awards

“Schooled”
“Spartans Will 360: Take the journey”
“Community Music School”
SILVER

Best of Show digital Michigan Advertising Awards
“Schooled”

UPPA

First Annual Board Appreciation Award-Jim Peck

Michigan Emmy Awards

“Best Editor” Anthony Siciliano

MSU Global

Kurt Stepnitz designated Creative Fellow, Michigan State University

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2013

ADDY

President’s Report 2011
Collateral Material: Annual Report
07-B Four-color
LOCAL GOLD

Admissions Viewbook
Collateral Material: Brochure
08-C Campaign
LOCAL SILVER

MSU Today
Digital Advertising: Websites, Consumer
33-C Services
LOCAL SILVER

President’s Report 2011 Website
Digital Advertising: Advertising and Promotion
38-E Annual Report
LOCAL BEST OF SHOW
LOCAL GOLD

It’s going to be a big year.
Digital Advertising: Video
39-C Branded Content, 60 Seconds or Less
LOCAL MERIT

MSU Broad Museum Video
Advertising for the Arts & Sciences: Broadcast/Electronic/Digital
57-C Audio/Visual
LOCAL GOLD

MSU Holiday Card
Elements of Advertising: Visual
73-H Animated or Special Effects
LOCAL GOLD

CASE District V

Spartans Will. 360 Presidents’ Report
Category 17: Teresa Du Bois Exline Award for Best Practices in Communications and Marketing
Subcategory c: 10,000 FTE and up
GOLD

Michigan Emmy Awards

“Fall welcome”
“Schooled”
“Swimming towards a cure”
“Spartans will 360: Take the journey”
“Cuba: Opening Doors”

UPAA Print Competition Awards

Personal Vision, Honorable Mention, Kurt Stepnitz
Photo Essay, 1st Place, Kurt Stepnitz

UPAA Publication Competition Awards

Viewbook, 2nd Place, MSU

Telly Awards

“2013 Fall Welcome”
“Vermin versus Venom”
“Corpse flower”
“Game changers”
SILVER

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2012

ADDY

“Michigan State University: Welcome Back videos”
LOCAL SILVER

CASE District V

Morrill Act Sesquicentennial Campaign: Celebrating 150 Years of Land-grant Visions and Values
Category number and title: 17c. Teresa Du Bois Exline Award for Best Practices
SILVER

Fall Welcome Video Series (msu.edu/stories/start-it-up)
Category number and title: 21. Best Video PSA or Commercial Spot
GOLD

President’s Report 2011
Category number and title: 28. Best Annual Report
SILVER

Michigan Emmy Awards

Documentary: “Seth Mitchell story”
One-time Special: “Mayhem: The Seth Mitchell story”
“MSU Movie magic”
“Izzo on Broadway”

Telly Awards

“Microbes”
“Living with Tigers”
“A Season of the Band”
“Hyena research”
“Girls study”
“Campus haunting”
“Hospitality business”
“Into the Amazon”
“World medicine”
“Welcome back”
SILVER

UPAA

Fellow of the UPPA awarded to Kurt Stepnitz

Pixie Awards

“Presidents report: girls fitness”

UPAA Print Competition Awards

Photo Essay, Honorable Mention, Kurt Stepnitz
Personal Vision, Honorable Mention, Kurt Stepnitz

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