Social Media Strategy
There's a lot more to it than just clicking "post." Learn some best practices for developing a social media strategy.
Monitoring and Listening
Do you have a process in place for monitoring social media conversation? We'll show you how to get started.
Analytics
Having a foundation of analytics will help you to measure the success of your communications efforts.
Hone Your Craft
Best Practices
Operating effectively and efficiently is important for all communicators. It may be especially important when you're juggling content for multiple social media channels. Check here for information on how to manage and maintain your MSU accounts in an efficient manner and in support of the MSU brand.
Social Media Resources
The resources section offers a compilation of tools and sources of information on a variety of topics related to social media. Whether you're an army of one or a team of many, find what you need to get the job done.
Members of our Social @ Michigan State campus community can submit anonymous questions related to social media management by using our question submission form.
Questions will be answered in an upcoming issue of the S@MS monthly newsletter. Subscribe at https://go.msu.edu/SocialSubscribe.